Four practices. One team on the same problem.

Strategy decides what to do. Design shapes how people experience it. Technology builds the systems. Operations runs it on the ground. Use one practice, or all four.

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Good work deserves everything it needs to flourish. So we don’t hand over at the edge of our expertise; the same team carries the problem through.

What each practice means.

Each practice answers one question about your work. Use one, or bring us the whole journey from the first idea to the last mile.

Strategy

Deciding what to do, and why.

What should we do, and how will it last?

See what it covers

Design

Shaping how people experience the work.

Will people actually use it, and trust it?

See what it covers

Technology

Building the systems that do the work.

What should we build, buy or reuse?

See what it covers

Operations

Running the work, every day, in the field.

Who runs it, and how do we know it is working?

See what it covers
  1. Strategy decides
  2. Design shapes
  3. Technology builds
  4. Operations runs
  5. What we learn goes back into strategy

Everything we do.

Strategy: deciding what to do, and why.

Strategy is about choosing the right direction before money and time are spent. We work out the real problem, the model that will sustain the work, and the partners needed to carry it.

The question it answersWhat should we do, and how will it last?

  • Find the real problem under the stated one.

    Three people in discussion across a table
  • A model that funds its own future, not the next grant.

    Three people in discussion across a table
  • How the work will reach people, with drop-offs designed out.

    Three people in discussion across a table
  • Government, markets, partners and community, mapped and mobilised.

    Three people in discussion across a table
  • The team, structure and skills the mission needs.

    Three people in discussion across a table
Three people in discussion across a table

Design: shaping how people experience the work.

Design is about making a programme, service or product easy and dignified to use, for the person at the end of it. We spend time on the ground first, then shape journeys, screens and identity around real people.

The question it answersWill people actually use it, and trust it?

  • Time on the ground before anything is made in people’s name.

    Hands sketching screen layouts among sticky notes
  • The whole journey, around the person moving through it.

    Hands sketching screen layouts among sticky notes
  • Screens for low literacy, low bandwidth and busy days.

    Hands sketching screen layouts among sticky notes
  • A voice and look people trust and remember.

    Hands sketching screen layouts among sticky notes
  • Something real people can try in weeks, not quarters.

    Hands sketching screen layouts among sticky notes
Hands sketching screen layouts among sticky notes

Technology: building the systems that do the work.

Technology is about building, or reusing, the software that runs the work. We start from shared platforms where we can and build only what is truly yours, made for field conditions: offline, multilingual and light on the phone.

The question it answersWhat should we build, buy or reuse?

  • Honest advice on what to build, buy or leave alone.

    A motorway interchange seen from above
  • Ready products for grants, schools, FPOs, surveys and more.

    A motorway interchange seen from above
  • Web and mobile apps built for real field conditions.

    A motorway interchange seen from above
  • AI where it truly helps the work, not just the demo.

    A motorway interchange seen from above
  • Reporting that serves the funder and the frontline.

    A motorway interchange seen from above
A motorway interchange seen from above

Operations: running the work, every day, in the field.

Operations is about making the work happen on the ground and keep happening. Our people work alongside yours, run the day to day, measure what matters and hand over properly when your team is ready.

The question it answersWho runs it, and how do we know it is working?

  • Our people beside yours, where the work happens.

    Two men checking a tablet in a field at dusk
  • Running the day to day until your team can run it alone.

    Two men checking a tablet in a field at dusk
  • Measuring what matters, while there is time to act.

    Two men checking a tablet in a field at dusk
  • Building trust that makes adoption real.

    Two men checking a tablet in a field at dusk
  • Partners, vendors and government working in step.

    Two men checking a tablet in a field at dusk
Two men checking a tablet in a field at dusk

How we work together.

We are problem solvers

We solve the actual problem, in whatever combination of the four practices it needs.

We execute fast, together

All four practices on the same problem, so we learn quickly or deliver.

Expertise across domains

We earn the right to scale by understanding a domain deeply first.

We build things that hold

The work has to hold up long after we leave.

How can we help?

“We do not start with a proposal. We start by understanding your problem well enough to deserve one. Bring it to us as it is, messy is fine, and we will figure out the way forward together.”
SG
Satyam GambhirCo-founder, commons.inc
Talk to us

Case studies across our practices.

Boys at their desks in a classroom

Not sure which practice you need?

Most problems need more than one. Tell us the problem and we’ll put the right people on it.